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In boardrooms and executive reviews, metrics and analytics are king. KPIs like ARR, NRR, and CAC rule the PowerPoint deck. And while NPS has made its way into those presentations, there’s still a lack of behavioral product data—data that’s invaluable to delivering on business goals and driving incredible product experiences.
In this video, Stephanie Tanzar (Sr. Director of Product Management at Pendo) explains why product analytics matter for executive-level and decision-making conversations; and how you can use product metrics like Product Engagement Score (PES) to make the business case to invest in innovation, usability, quality, and prioritization.