Integration

Pendo + HubSpot
integration

CRM
Native
Data In

HubSpot

Pull your CRM data into Pendo and push product usage data from Pendo into HubSpot with our two-way integration.

  • Build a more complete picture of your customer with CRM data
  • Take action by leveraging usage data in your CRM

Introducing the all-new HubSpot two-way integration

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A holistic, integrated experience

Empower your Sales, Customer Success, and Marketing teams to build a more complete view of your customer, and then take action on that data in Pendo or HubSpot.
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Amplify engagement

Enhance segmentation with real-time customer and usage data, leading to improved customer engagement.

Improve satisfaction and retention

Integrate data from various sources for a complete view of customer interactions, leading to improved customer satisfaction and retention.
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Optimize team strategies

Enable use of behavior data for optimizing and automating marketing strategies through action-based workflows.

Identify patterns

Combine product insights in Pendo with trial conversion or upsells in HubSpot to identify features and usage patterns that result in increased revenue.
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Enhanced outreach
and discovery

Use in-app product usage data to create targeted outreach campaigns and identify new sales opportunities.

Requirements

  • This integration is available as a paid add-on for all Pendo subscriptions. Current customers: Contact your Pendo account representative to purchase.
  • A HubSpot account. The integration works for any package of HubSpot, including all versions of Marketing Hub 
and HubSpot free.
  • To connect, you must have Pendo and HubSpot admin access.

Möchten Sie sich selbst davon überzeugen?

Ready to unlock your customer data and empower your teams? Add our new HubSpot integration to your organization's account.

Ressourcen

HubSpot setup guide

Jetzt starten

Two-way HubSpot Integration setup guide

Erfahren Sie mehr

Introducing the two-way HubSpot integration

Jetzt lesen

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